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ELLEN REID'S BOOK SHEPHERDING®
1187 Coast Village Rd. #107
Montecito, CA 93108

805-569-7077
FAX : 805-569-7677

Toll Free: 866-406-4352




www.bookshep.com



 
 
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Welcome to Smarketing

For a Competitive Edge ... On-Line or on the Street

Doing business can be an “Open Sesame” or a blank wall.

A lot has to do with your product/service and pricing, of course.

You may be selling the greatest thing since sliced bread, at a competitive price, yet nothing will happen until your target market sees it for what it's worth.

Smarketing will take what you have and make sure it will seek its proper level. Talk to us and we'll tell you how and why.

Smarketing is a Los Angeles-based company serving clients nationwide. We specialize in boosting sales and bottom lines with branding and positioning for small businesses, providers of professional services, and entrepreneurs.

We also provide the unique service of Book Shepherding -- assisting and consulting with regard to taking a self published author from manuscript to print.

Ellen Reid does more than just assemble a topnotch team. Her direction of the entire creative process is what makes each book a real masterpiece.

Authors often have an idea of what they want their book to look like and how they want it to be presented. There are many people who can take that idea and execute it so the book you end up with matches the picture in your mind.

Ellen Reid adds her experience and creativity so you end up with much more than simply a book produced the way you think you want it.

  • She listens to you and gets a clear picture of your vision.
  • Based on her extensive experience with the publishing market, she expands your vision beyond what you think you want to a book that is capable of producing what you really want.
  • Then she assembles and participates with a team of copywriter, designer and editor to make this expanded vision a reality
  • Throughout, she drives the process and inspires the team to give you more than what they might create on their own.

When authors hold their completed book in their hands, they consistently comment that it is far better than anything they cold have imagined. Great copywriters, designers and editors notwithstanding, the real reason for the outstanding end product is Ellen Reid.

"Ellen is a gift you want to give yourself. Her professional knowledge, team, production values, and personal caring greatly helped enable my first novel, Call of the Forbidden Way, not only to be published with great success, but to win three national book awards. If you’ve gone through all the effort to write a book, don’t stop when you’re ready to present it to the world — invest in making your work the best it can be through using Ellen to do it right!"

Robert Owings

Call of the Forbidden Way

"I must first thank Ellen Reid, the person most responsible for
turning my manuscript into a novel. Ellen assembled a great team, kept me focused and on target. If you find any enjoyment as you read this work then she is the one that deserves the credit. My heartfelt thanks for helping me to put it into your hands. She has been my mentor and my sensei and I am her humble grasshopper."

Children of the Anunnaki by Mark Barnette

Children of the Anunnaki by Mark Barnette

"Ellen Reid helped me mold my story into a beautiful book by placing me with excellent professionals to design the cover and interior, write the cover material, and print the final product. She gently led me through all the steps for registration, advising me so that we produced a book we can both be proud of. I’m just beginning the marketing process and find that buyers are deeply impressed with the quality of this book."

Susan Edwards McKee, Days Like Floating Water

Days Like Floating Water

"Exactly one year ago this week my husband decided I needed to write a book. We had no idea how to even start the process. My husband attended a seminar on writing books and felt it was too confusing and stressful We had dinner with a dear friend a few days later. Doc mentioned this to our friend and he had the perfect answer. He said he had written a number of books and would only use Ellen Reid Bookshepherding. I contacted her office and Ellen called me for a consultation. I told her I not only had no idea where to start but could barely use a computer. Ellen asked a bunch of questions and then explained diffeerent ways I could go about it. We decidied on one way and I proceeded. Over the next year, Ellen helped me almost daily, anytime I needed her she was a phone call or email away. Her team was wonderful.. I know in the background things get crazy (as in any business) but Ellen never let me know anything was anything but perfect. Ellen was very encouraging ALL the time. I practice a particular type of Acupuncture and with this book Ellen hwill help me help thousands of people in the years to come. Ellen also helped me to grow and to reach levels I never dreamed of in many different areas of life - Ellen - thanks a million!!!! "

With love and gratitude, Debra Gaffney, A.P.

Sensitivities

"Independently published books sometimes have the look and feel of 'second-cousins' to traditionally published books.One sure-fire way to avoid this syndrome is by working with Ellen Reid. As the Book Shepherd, she puts you and your book through a rigorous process. But what emerges is a book that rivals books published by the Majors. She sets a new standard of excellence."

Mara Purl, National Award-Winning Author

“Ellen, thanks for applying your artistic talent and publishing expertise to my project. The impact you have made is substantial.”

Jim Hirshfield, author of Fortune & Freedom

"When I completed writing a manuscript detailing my relationship with an elderly Holocaust survivor, I realized that attempting to publish in the usual method would take far too long and might never come to fruition. Ellen Reid showed me how to successfully produce my own work into an edition in which I could take great pride. Her expertise and support through the entire process of learning the publishing business was unwavering and priceless to me.

"Ms. Reid's advice and enthusiasm made pleasurable what could have been an exhausting projecct. Ellen's contacts are reputable and efficient, her publishing savvy remarkable and her instinct superb. I had the opportunity to choose from a wide range of possibilities when selecting materials and deciding upon the style of my book. Ms. Reid worked with me on every aspect of publishing and provided information I could never have obtained on my own. Throughout our relationship she maintained a level of quality in service, while adhering to my budget. Ellen tackled each challenge with immediate solutions and represented my best interests from start to finish.

"The subject of my manuscript wept when I placed in her hands a professional and beautifully bound book. This would not have been possible without Ellen's invaluable guidance. I would encourage any writer interested in self publishing to enlist Ellen Reid's Book Shepherding skills.

"Put quite simply this woman gets the job done and does it gracefully."

Colette Waddell, author of Through The Eyes of a Survivor

"Ellen's expertise in the publishing industry is legendary! Her phenomenal team is responsible for some of the most professional and well designed books in the United States today. Ellen will help you hone your message into a product you can be proud of. Highly recommended for any author that is interested in becoming a small publisher."

--Jeff Keen, President & Publisher, JPX Media

 

"Ellen Reid is the Penny Marshall of the book industry--the individual who produces the best books, the most attractive books, the most powerful books, the most influential and award-winning books. Whatever you need to make your book a reality, from consulting on your project to the creation of your own publishing company, Ellen makes it happen...easily, powerfully, and affordably."

--Michael Levin, www.BusinessGhost.com, www.CelebrityGhost.com

"Ellen Reid is a savvy book publishing professional who understands not only the book business inside out, but also the needs of new authors becoming independent publishers. She assembled the right creative team for bringing my books to life and made sure that the published products could compete successfully against any other book in their genre. Many, many thanks, Ellen!"

Iris R. Bell, MD PhD
Author and publisher of Chew on Things - It Helps You Think: Words of Wisdom from a Worried Canine and Chew on Things Workbook for Fellow Worriers
Creative Bookworm Press
www.creativebookworm.com
"Ellen took my book from manuscript to masterpiece with finesse. Her experience, marvelous suggestions and guidance were invaluable. The teamwork and synergy of our collaboration, along with her strong connections to industry genius, took the mediocre to the marvelous."

-Marian Snow, Stop Sitting on Your Assets
"Ellen Reid has taken us from small time book publishers to a very professional production of our latest book WINNING THE PAIN GAME. Ellen and her team make her the ideal choice to enlist for producing, publishing and printing your first, second or next books with pizzaz and aplomb. Without question, ellen has taken us to the next level and we have a book of which we are proud."

-Dr. Bill Code and Denise Code, WINNING THE PAIN GAME
WINNING THE PAIN GAME
"Ellen Reid is a “walking publishing encyclopedia” of information and contacts. She helped me get two books and a CD published and printed all which I am delighted and proud about the finished products. Along the way she saved me over $6000 in selecting the best PR firm for me and another $1200 in negotiating with her contacts to get me the best services. In her guidance I felt protected, empowered and nurtured, so I could focus on the quality of the products."

-- Relly Nadler, Psy.D. Leaders Playbook and Leadership Keys Field Guide
www.truenorthleadership.com
Leader's Playbook

"Thank you for all your help in getting my book out there to the world. Your advice has always been sound, you have always been kind and attentive, and the project would definitely not have been as good as it is without you. I’d still be pushing the manuscript around, in fact.

"So what did Ellen do for me? I am a dietitian and yoga teacher with a program teaching people about healthy weight. Ellen was the one who told me that the stories of people taking my workshop were not hokey, but were indeed central to my book. She fixed me up with different editors and designers to get the book rolling in the direction I’d hoped. She ‘got’ me from day one, I have to say. We connected right off. She wanted to work with me and my book, and I wanted to be guided through the process the first time. I’d interviewed a number of shepherds, and Ellen is the one I connected with, and the one who seemed most quickly to understand what I was trying to do.

"When things inevitably went wrong, Ellen was there to correct them. There was some difficulty with my content editors, and Ellen released them, which saved me cash and time.

"As I worked with Ellen, I thought of it as hiring on a senior publishing professional to be part of my team. Ellen is a creative, non-linear thinker– so giving her that space, and thinking of her as a team member kept my expectations realistic – unpublished authors can be a pretty dependent crew, I imagine – and emotional!

"Overall, Ellen was essential to this book getting on the shelf. I really could not have done it well without her. Ellen is a lovely person and unquestionably knows her stuff. When she on your project, she fun to work with, creative, and gets things done.

"Oh, a word about the money. Was it worth it to hire her? Definitely, yes. Authors need to make sure that they have funds available to produce the book, pay for Ellen’s counsel, and do the post-production follow-up, which is not small change for most writers. But, if someone is already a successful professional, it’s a no-brainer. I think the value of the title she and her creative copyrighter came up with just may be worth the whole service.

"I have a much more professional and cohesive book than I would have if it hadn’t been for Ellen.

"I’d hire her again in a snap."

-- Annie B. Kay MS RD RYT
Every Bite is Divine

"I just received a big order from Baker and Taylor and one from BookCH as well. Each time this happens, or someone asks about the publishing process, I am reminded of why I chose this path with you and am thankful that we came together.

"Have a great day!"

Annette Januzzi Wick
Author, I'll Be in the Car
www.Illbeinthecar.com

I'll be in the car

“For the 16th edition of The Self-Publishing Manual, I turned to Ellen Reid for help. She put together a team of editors, designers, typesetters and proofreaders and produced the book in record time. Ellen can take your good book and turn it into a great book—one your readers will admire and one you will be proud of.

I plan to work with Ellen again and again.”

--Dan Poynter, The Self-Publishing Manual.

"I thought I was paying Ellen for her time in advising and consulting with me on getting my book done. Then, when we started winning awards and I started seeing book sales, I realized it wasn't about "time". Sure, when everything was totaled Ellen had put in more hours, on average, than our agreement called for. But her real value was in those split second flashes of creativity, insight and inspiration that kicked my book up from merely well done to excellent. You just can’t put a price on what those are worth. Ellen Reid is truly the Mercedes of Book Shepherds. There are lots of competent people out there who can make a book look good. Ellen made my book stand out from all the rest."
-
--This came in from one of my wonderful authors and I wanted to share it with you .Book "shepherding" is definitely my calling...I do feel I am a midwife of people's dreams.

-With gratitude, Ellen

Ellen is really wonderful. I am a businessperson and probably work 14-16 hr days, 7 days a week. When I hire or contract someone for a job, it is hard to find people that can be reached at any time or have the kind of work ethic that Ellen has. I was in contact with Ellen through many holidays,
weekends and at all types of times of the night. She really helped create a Rolls Royce product for my company, it was my first book and it looks as if I have been in the publishing business for many
years.She will save you time and money when all is said and done because she holds your hand through the whole process. The only thing is that she doesn't guarantee a bestseller, that is your part but as far as creating the right product, she's the best.

-Ata Gonzalez, G Publishing

The Soul of a Hustla

If the pages of my book were sheet music, then Ellen Reid is the conductor of the orchestra that makes beautiful music out of the words in my book. Ellen's knowledge has guided me through the learning process of how to self publish my book. She has been professional, patient and concerned through every step of the way. She has made sure that my book has become the best it can be, both inside with my words and outside with the cover design and all aspects regarding the producing of a grand looking book. I am very happy with Ellen's work. She is the consummate mentor.

Respectfully,

Marc J. Stockwell-Moniz, www.georgewashingtonsunsungheroes.com

"A very special thank you goes to my book consultant, Ellen Reid, without whom this book simply would not have happened. Your gift at being able to discern who I am and what I wanted to bring forth with this manuscript are without equal. It took me awhile to find you this time, Ellen. Next time, I'll begin with a conversation with you and save myself the aggravation!"

Daniel Holden, author of 'Lost Between Lives', "Finding your light when the world goes dark".. Spring 2004.

Lost Between Lives

New Books    
A Romance with the Heart
A Star to Steer her By
A Song for the World
The Teenager's Roadside Guide to Life
The Qutubiyat
X's by Louise Gaylord
Neck Pain
Pursuit of Freedom


The Soul of a Hustla
What you don't know will hurt you
Leader's Playbook
Stepping off the Edge
I'll be in the car
Green 61
Remodel your Reality
If I knew then

HERE IS ALEX CARROLL'S RADIO PUBLICITY DATABASE INFORMATION!

MEMBER
Publishers Marketing Association
 

SPANnet! - The home of authors, self-publishers and independent presses

Small Publishers, Artists, and Writers Network
Small Publishers, Artists, and Writers Network
Dedicated to distributing information on writing, editing, illustrating, and publishing. Visit now and sign up for the free monthly newsletter.

Member of Beverly Hills Chamber of Commerce

Member of Santa Barbara Chamber of Commerce

Hi Everyone,


This is a great opportunity to attend the Author 101 Seminar right before Book Expo America!

Ellen is a moderator at he AAP 2008 Meeting at BEA!

Learn more

Register now

ELLEN'S IN GOOD COMPANY
JOIN HER FOR THIS EXCITING EVENT!

Teleseminar Workshop #5:
The 3rd Publishing Option…
Starting Your Own Independent Press!

Date/Time: June 4th, 2008, 9PM EST

Learn more

books

Congratulations to Relly Nadler for his AXIOM Business Book Award!

Leader's Playbook

Congratulations to Ellen's client, Bernard W. Bail, MD for winning  Finalist for 'Foreword Magazine's Book of the Year Awad.'

Irmgard's Flute
The Mother's Signature


books

Doug Fogelson  in the April 08 edition of Chicago Magazine

books

CONGRATULATIONS TO FRONT 40 PRESS AND THE MASTERS PUBLISHING (DR. BERNARD W. BAIL) FOR THEIR AWARDS FROM THE LONDON BOOK FESTIVAL!!

PHOTOGRAPHY/ART

WINNER: “Graffitecture” – Doug Fogelson

HONORABLE MENTION:

Sonneteer - Doug Fogelson

Short Stories Illustrated By Artists – Doug Fogelson

BIOGRAPHY/AUTOBIOGRAPHY

HONORABLE MENTION:

IRMGARD'S FLUTE - Bernard W. Bail, MD

books

Congratulations to Winners of USA Book News Awards....you are all awesome!


Congratulations to Louise Gaylord for her latest novel, Julia Fairchild...A Finalist in the DIY HOLLYWOOD BOOK Awards 2007!



Doug Fogelson, Director of Front40Press is being interviewed on Oprah & Friends Radio 9/28 at 9AM!

Talk about today's show!


Read this article by Jack Canfield on the Law of Attraction!

CONGRATULATIONS TO TWO OF ELLEN'S CLIENTS!

The Hollywood Book Festival, July 28, 2007, awarded Doug Fogelson of Front 40 Press and Bernard W. Bail, MD. for their books! Front 40 Press's book, Graffitecture and Dr. Bail's book, Irmgard's Flute.



www.front40press.com bernardwbailmd.com

Ellen Reid to make personal appearance at 2007 HOLLYWOOD BOOK FESTIVAL

LOS ANGELES _ The 2007 Hollywood Book Festival has announced the first round of appearances for its annual program celebrating books that deserve greater recognition from the film, television, game and multimedia communities.

Learn More...

ELLEN IS INTERVIEWED BY JESS WIILLIAMS!

Opt in for the free special report, Five Secrets to Start Writing Your First Book Tonight. There are special bonuses that are available with the purchase of the Book Writing System also. Check it out!

PodCast with Allan Hunkin

When you are ready to start marketing, and your website is up, I highly recommend you consider doing a Podcast with Allan Hunkin. Here's the link for the special offer for my clients.

ELLEN REID'S CLIENTS WIN AWARDS FOR 2007!

LOUISE GAYLORD'S NEW NOVEL, JULIA FAIRCHILD, is an Award-Winning Finalist in the General Fiction category of the National Indie Excellence 2007 Book Awards!

Colette Waddell for "THROUGH THE EYES OF A SURVIVOR" Indie Awards

Annie Kay Every Bite is Divine

Iris Bell, finalist Indie Awards

Sandy Nathan....Stepping Off the Edge...PMA finalist, Indie Finalist

CODY FOWLER DAVIS' BOOK, GREEN 61 IS A FINALIST IN THE FICTION CATEGORY!

LOUISE GAYLORD'S JULIA FAIRCHILD WINS FOREWORD AWARD FOR 2006!

Go there now...

2006 USA Book News Awards!

Congratulations to the members of Ellen Reid's Book Shepherding
Client Roster that won the 2006 USA Book News Awards!

Read more...

HOLLYWOOD BOOK FESTIVAL SELECTS FINALISTS

HOLLYWOOD, CA (July 6, 2006) _ The Hollywood Book Festival has selected the finalists for its 2006 awards honoring books that deserve greater recognition from the film, television, game and multimedia communities.

Based in the capital of show business, the Hollywood Book Festival aims to (1) spotlight literature worthy of further consideration by the talent-hungry pipeline of the entertainment industry; and (2) facilitate getting those works into the proper hands for consideration.

Xs, an Allie Armington mystery, by Louise Gaylord wins first prize for best mystery from USA Book News!

Read the lastest reviews for Xs!

 



ELLEN WILL BE EXHIBITING IN BOOTH 851 IN LOS ANGELES AT BEA!

"To love what you do and feel that it matters, how on earth could anything be more fun?"
— Katherine Graham
 

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