A good example

Picture a graduation speech: dull, boring, the audience half asleep. It doesn't have to be that way. I once saw a graduation speaker do a terrific job, and he read the entire address aloud, holding the audience spellbound.

How did he succeed?

• First, his text was extraordinarily witty and in spoken English.

• Second, he was energetic—gesturing constantly, varying the loudness of his voice, even singing the French national anthem in English (to illustrate a point).

• Third, his eyes were piercing. We had the feeling he was looking at us constantly. Finally, he wasn't a bit scared of us. The auditorium was his, and he ruled it totally.

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