What is a business presentation

There is no standard business presentation. Perhaps the speaker is standing in front of a small group of people talking about work. Or selling them something. Or urging them to make a change.

Sometimes a business presentation is aimed at co-workers. Or bosses. Or subordinates. Or clients.

Sometimes it takes place in someone's office. Or in a small conference room.

Or in a hotel auditorium with hundreds of people in the audience—the speaker hooked up to a microphone, visual aids staff at the ready, lectern furnished with a glass of cold water (and the speaker's hands even colder than that).

This section of the book will help with the entire range of business presentations—because the fundamentals are the same.

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