Business Writing Should Be Conversational in Tone

In academic and the most formal writing, traditional standards—the formal ones we learned in school—still apply. In most kinds of business writing, however, the standard you should use to gauge excellence isn't adherence to academic or traditional rules—it's conversation: If you would speak it in a professional interaction, you can feel comfortable writing it. It's important to note that this standard, business conversation, does not imply that sloppy or incorrect grammar is acceptable. Just as you wouldn't speak with improper sentence structure or a lack of subject/verb agreement, for example, neither should you write that way.

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