Exercise Confirm That Its Positive

Read both versions, your own and Brad's, to confirm that the message is delivered in a positive manner. If you discover a negative construction, rewrite it to make it positive.

Did you find any negative language? If so, did you rewrite the words or phrases to make them positive in tone? Brad did. He said, "I found it very interesting. I was able to turn around the negative tone of the last answer and in doing so made the communication much stronger."

Brad noted that phrases and words such as "we are vulnerable" and "problems" alerted him to the negative tone. Also, he realized that the reference to his assistant's lack of knowledge highlighted a negative fact: ignorance. He decided that the entire sentence could be deleted. Here's his revision:

Diversification. Diversification allows us to reduce our vulnerability to weather or labor unrest or zoning or taxation issues in Florida. If these events occur in Florida, and we have more than one factory there, it is easy to no doubt see the problem.

"I decided to keep the word problem at the end for emphasis," Brad said. "But replacing the first reference to 'problems' with the word issues and the second reference with the word events was a good move on my part, I think. Weather, for example, is an event, not necessarily a problem."

Was this article helpful?

0 0

Post a comment