Everything on your web site should fulfill a scenario

Everything on your web site should relate to at least one scenario that a real user might have for coming to the web site. (You do not need to have actually written the scenario for every piece of content, but there should be a plausible one that you could write.)

If no one needs or wants the information - if there is no plausible scenario for the content - why have it on the web site? It's only taking up server space and perhaps showing up in search results where it distracts people from what they really need.

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